As if we needed another reason to indulge, multi award-winning plant-based chocolatiers and ice-cream producers Booja-Booja has announced the addition of two delectable flavours to its already delicious selection of chocolate truffles
The flavour profile of the new truffles is nothing short of blissful. Honeycomb Caramel features a vanilla caramel truffle with golden honeycomb crumbs, whilst the Toffee Strudel will enrobe cinnamon-apple and chewy toffee pieces in a dark chocolate ganache.
The new Honeycomb Caramel and Toffee Strudel melt-in-the-mouth dark chocolate truffles will be introduced to vegan chocoholics this coming Organic September.
Booja-Booja’s latest chocolate truffle creations are lovingly-crafted using just a handful of organic and sustainably-sourced ingredients, mirroring the simple but delicious ethos carried throughout its current product lines. What’s more, these tasty delights are dairy, soya and gluten-free, completely vegan, and free from any artificial additives. An honest ingredient list packed into small squares of chocolate indulgence.
Taking Truffles on Tour
In celebration of its exciting new launch, Booja-Booja is hosting a series of free sampling spanning 30 days, as part of the Booja Booja Truffles on Tour. Chocolate lovers will get the chance to devour the new flavours at 60 locations in the UK over the autumn season.
The events will take place at independent health food and wholefood shops, farm shops and delicatessens across the UK for a month. The free sampling events kick off on 15 September (Organic Saturday) at Selfridges London, and conclude on Sunday 14 October in Newcastle upon Tyne, with many more tour stops in-between. For a full breakdown of when and where you can get your hands on these tasty samples, check out the Booja-Booja blog from September onwards.
New Flavours. New Look
Venturing away from a chocolate box, Booja-Booja is rolling out a new packaging design for it’s flavour launch this September. The truffles will now be found inside a Six Truffle Treat Pack, rolled out into the chilled cabinets of current suppliers, including Planet Organic, Wholefoods UK and online at Ocado. Keep your eyes peeled for further truffle collections and selections being introduced by Booja Booja later this autumn, including a 20 truffle selection box!