{"id":89843,"date":"2020-12-01T07:51:33","date_gmt":"2020-12-01T07:51:33","guid":{"rendered":"https:\/\/veganuary.com\/?p=89843"},"modified":"2021-02-17T19:36:21","modified_gmt":"2021-02-17T19:36:21","slug":"promis-unterstuetzen-veganuary-2021","status":"publish","type":"post","link":"https:\/\/veganuary.com\/de\/promis-unterstuetzen-veganuary-2021\/","title":{"rendered":"Prominente Unterst\u00fctzung f\u00fcr den Veganuary 2021"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Alec Baldwin, Hannes Jaenicke und IKEA beteiligen sich erstmals am veganen Neujahrsvorsatz<\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>Prominente Alec Baldwin, Hannes Jaenicke, Anne Menden und Rezo rufen zur Teilnahme am Veganuary 2021 auf<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Laut Harvard-Forscherin schon mehr als 100 000 Tonnen CO2-\u00c4quivalent und 6 Millionen Liter Wasser von einer Million Veganuary-Teilnehmenden eingespart<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>IKEA Deutschland beteiligt sich erstmals am Veganuary und f\u00fchrt neue rein pflanzliche Gerichte ein<\/li><\/ul>\n\n\n\n<p><strong>Berlin, 1. Dezember 2020<\/strong>&nbsp;\u2013 Die gemeinn\u00fctzige Organisation Veganuary l\u00e4dt ab heute mit prominenter Unterst\u00fctzung dazu ein, im Januar eine rein pflanzliche Ern\u00e4hrung auszuprobieren. Ziel des gemeinsamen Neujahrsvorsatzes ist eine bessere, ges\u00fcndere und sicherere Zukunft f\u00fcr alle.&nbsp;<\/p>\n\n\n\n<p>Mehr als eine Million Menschen haben seit Beginn der Kampagne im Jahr 2014 bereits teilgenommen und einen Monat lang eine vegane Ern\u00e4hrung ausprobiert. Neue Daten,* die von Dr. Helen Harwatt vom&nbsp;<em>Animal Law and Policy Program<\/em>&nbsp;der Harvard University bereitgestellt wurden, zeigen, dass ihre kollektive Wirkung enorm war:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Es konnten 103 840 Tonnen CO2-\u00c4quivalent eingespart werden \u2013 das entspricht fast 15 000 Umrundungen der Erde mit dem Auto.<\/li><li>Es konnten ca. 405 Tonnen PO43-\u00c4quivalent (Eutrophierung) in Gew\u00e4ssern eingespart werden \u2013 das entspricht etwa der gleichen Wirkung wie die Vermeidung von 1645 Tonnen Kl\u00e4rschlamm in unseren Gew\u00e4ssern.&nbsp;<\/li><li>Es konnten ca. 6,2 Millionen Liter Wasser eingespart werden \u2013 das ist genug Wasser, um eine halbe Million Mal die Toilettensp\u00fclung zu bet\u00e4tigen oder 17,6 Millionen Tassen Kaffee oder Tee zuzubereiten.<\/li><li>Es wurden au\u00dferdem laut der Vegan Society UK ca. 3,4 Millionen Tiere weniger f\u00fcr die Herstellung von Tierprodukten ben\u00f6tigt.&nbsp;<\/li><\/ul>\n\n\n\n<p><a href=\"https:\/\/weareveganuary.sharepoint.com\/:i:\/s\/ShareExternally\/ETc6CS43Ez1PhHVOjW8cgo8BmaddofmPxPgLPXXyu0uRbw?e=BIJJMW\">&gt;&gt;&gt; Grafik zu den positiven Auswirkungen von Veganuary<\/a><\/p>\n\n\n\n<p>\u201e<em>Wenn eine m\u00f6glichst gro\u00dfe Anzahl von Menschen kleine Ver\u00e4nderungen umsetzt, k\u00f6nnen wir kollektiv eine riesige Wirkung erzielen. Nur gemeinsam k\u00f6nnen wir den beiden gr\u00f6\u00dften Bedrohungen begegnen, mit denen wir derzeit konfrontiert sind: dem katastrophalen Fortschreiten der Klimakrise und dem Risiko f\u00fcr globale Pandemien. Beide stehen in engem Zusammenhang mit dem weltweiten Konsum von tierischen Produkten. 2021 muss das Jahr des positiven Wandels werden. Veganuary ruft \u00f6ffentlich dazu auf, diese Gelegenheit zu ergreifen, um die Zukunft neu zu gestalten und gemeinsam positiv in das neue Jahr zu starten<\/em>\u201c, so Ria Rehberg, Gesch\u00e4ftsf\u00fchrerin von Veganuary.&nbsp;<\/p>\n\n\n\n<p>Hannes Jaenicke, Rezo, Anne Menden und Kaya Yanar aber auch Hollywood-Stars Alec Baldwin, Joaquin Phoenix, Alicia Silverstone und Mayim Bialik unterst\u00fctzen die diesj\u00e4hrige Kampagne.&nbsp;<\/p>\n\n\n\n<p>\u201e<em>Es gibt einen einfachen Weg f\u00fcr jeden von uns, etwas Positives zu bewirken. Eine vegane Ern\u00e4hrung hilft dem Klima und den Tieren, verhindert Waldrodungen und Artensterben, verbraucht durchschnittlich weniger Wasser und tr\u00e4gt dazu bei, zuk\u00fcnftigen Pandemien vorzubeugen. Mach bei Veganuary mit und probier es aus!\u201c,<\/em>&nbsp;so Anne Menden, Schauspielerin, Veganerin und Veganuary-Unterst\u00fctzerin.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/youtu.be\/pZohVVYn4MQ\">&gt;&gt;&gt; Video zum Aktionsaufruf der prominenten Unterst\u00fctzerinnen und Unterst\u00fctzer<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/weareveganuary.sharepoint.com\/:b:\/s\/ShareExternally\/EVbDq879FuBLjbd8Wvd9SM4BGHM4kBFFeoTipo-wa_V3hQ?e=8iSJ2N\">&gt;&gt;&gt; Veganuary Pressekit inklusive Bilder der prominenten Unterst\u00fctzerinnen und Unterst\u00fctzer<\/a><\/p>\n\n\n\n<p>Auch Unternehmen werden wieder zahlreiche Neuigkeiten und Angebote f\u00fcr den rein pflanzlichen Aktionsmonat bereithalten. IKEA Deutschland macht mit einer Neuank\u00fcndigung den Anfang und serviert explizit zum Veganuary 2021 zwei neue pflanzliche Gerichte.**&nbsp;<\/p>\n\n\n\n<p>\u201e<em>Wir werden den Anteil pflanzlicher Gerichte und Lebensmittel in unserem IKEA Food Sortiment auch k\u00fcnftig weiter ausbauen und sehen dies als einen wichtigen Schritt auf dem Weg in eine nachhaltigere Zukunft. Deshalb unterst\u00fctzen wir auch die Idee des Veganuary sehr gerne. Es ist uns wichtig, zu zeigen, dass eine pflanzliche Ern\u00e4hrung keinen Verzicht bedeutet, sondern gut schmeckt und unkompliziert ist \u2013 egal, ob man selbst kocht oder au\u00dfer Haus isst<\/em>\u201c, sagt Tanja Schramm, Food Managerin IKEA Deutschland.&nbsp;<\/p>\n\n\n\n<p><strong>\u00dcber Veganuary<\/strong>\u00a0<br>Die urspr\u00fcnglich aus Gro\u00dfbritannien stammende Kampagne erfreut sich jedes Jahr gr\u00f6\u00dferer Popularit\u00e4t. Im vergangenen Jahr nahmen Menschen aus 192 L\u00e4ndern an Veganuary teil, darunter auch die Rocklegenden Brian May und Meat Loaf. Das Ziel f\u00fcr das aktuelle Jahr ist eine weltweite Gesamtzahl von 500 000 Anmeldungen \u00fcber die Website der gemeinn\u00fctzigen Organisation:\u00a0<a href=\"https:\/\/veganuary.com\/de\/jetzt-mitmachen\/\">www.Veganuary.com\/Mitmachen<\/a>. Alle Teilnehmenden erhalten vollst\u00e4ndig kostenfrei eine 31-t\u00e4gige E-Mail-Serie mit Ern\u00e4hrungspl\u00e4nen, Rezepten, Einkaufstipps, Hinweisen zur optimalen N\u00e4hrstoffversorgung und Empfehlungen zum Essen unterwegs.\u00a0<\/p>\n\n\n\n<p><strong>Pressekontakt&nbsp;<\/strong><br>Christopher Hollmann &nbsp;<br>T: 0172\/5620840&nbsp;<br>E:&nbsp;<a href=\"mailto:presse@veganuary.com\">presse@veganuary.com<\/a>&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p><sub>*Die Zahlen basieren auf Daten von Veganuary-Teilnehmenden und ber\u00fccksichtigen sowohl deren geografische Lage (Land) und Ern\u00e4hrung vor einer Teilnahme an Veganuary. Alle Zahlen beinhalten Importe und Exporte und umfassen die gesamte Lebensmittelversorgungskette. Die Daten wurden bereitgestellt von Dr. Helen Harwatt, Harvard University, basierend auf Hochrechnungen aus Poore &amp; Nemecek (2018), Science. <\/sub><br><sub>Mehr Information:&nbsp;<a href=\"http:\/\/science.sciencemag.org\/content\/360\/6392\/987\">http:\/\/science.sciencemag.org\/content\/360\/6392\/987<\/a>&nbsp;&nbsp;<\/sub><\/p>\n\n\n\n<p><sub>** Es handelt sich um ein Linsen-Chili mit Wildreis und Rucola-Pesto sowie eine neue Beilagenkombination \u2013 bestehend aus einer skandinavischen Getreidemischung, Bohnen und Curry-Sauce \u2013 f\u00fcr den beliebten Plantbullar. Sollte eine \u00d6ffnung der Kundenrestaurants im Januar 2021 aufgrund der aktuellen Situation nicht m\u00f6glich sein, wird IKEA das Linsen-Chili in den Einrichtungsh\u00e4usern nach M\u00f6glichkeit in einer Variante zum Mitnehmen bzw. zu einem sp\u00e4teren Zeitpunkt im Kundenrestaurant anbieten, sobald diese wieder ge\u00f6ffnet haben.<\/sub><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alec Baldwin, Hannes Jaenicke und IKEA beteiligen sich erstmals am veganen Neujahrsvorsatz Prominente Alec Baldwin, Hannes Jaenicke, Anne Menden und&hellip;<\/p>\n","protected":false},"author":70,"featured_media":89890,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[659],"tags":[],"class_list":["post-89843","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressemitteilungen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Prominente Unterst\u00fctzung f\u00fcr den Veganuary 2021 | Veganuary<\/title>\n<meta name=\"description\" content=\"Alec Baldwin, Hannes Jaenicke und IKEA beteiligen sich erstmals am veganen Neujahrsvorsatz %\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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