{"id":235528,"date":"2024-03-13T08:52:46","date_gmt":"2024-03-13T08:52:46","guid":{"rendered":"https:\/\/veganuary.com\/veganuary-2024-campaign-in-review\/"},"modified":"2025-10-08T08:17:29","modified_gmt":"2025-10-08T07:17:29","slug":"veganuary-2024-campaign-in-review","status":"publish","type":"post","link":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/","title":{"rendered":"Veganuary 2024: 25 million took part &#038; 2,100 vegan options launched globally"},"content":{"rendered":"\n<p><strong>March 13, 2024 \u2013<\/strong> Veganuary, the global organization encouraging people to try vegan in January and beyond, has today released its 2024 campaign review revealing its phenomenal global impact. Highlights include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A mind-blowing <strong>25 million people gave up animal products during January<\/strong> globally based on YouGov surveys* in Veganuary\u2019s core campaign countries and population estimates for those countries<\/li>\n\n\n\n<li>At least<strong> 2,100 new vegan products and menu options <\/strong>were launched globally during January &#8211; the largest number yet<\/li>\n\n\n\n<li>A record-breaking <strong>300 businesses and organizations took part in the Workplace Challenge <\/strong>around the world, including Salesforce, City of San Antonio, DocuSign, Claire\u2019s Accessories, Stanford Healthcare, and many more<\/li>\n\n\n\n<li>More than <strong>10,000 international media mentions of Veganuary<\/strong> including on<em> KOIN<\/em> in Portland, <em>NBC4 <\/em>in Washington DC, <em>CNN<\/em>, <em>The Baltimore Sun<\/em>, <em>AdWeek<\/em>, and <em>Today.com<\/em><\/li>\n<\/ul>\n\n\n\n<p><em><strong>The <a href=\"https:\/\/veganuary.com\/wp-content\/uploads\/2024\/03\/US-2024-EOC-REPORT.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">full campaign report <\/a>is available here<\/strong>.<\/em><\/p>\n\n\n\n<p><strong><em>Read more about the <a href=\"https:\/\/veganuary.com\/en-us\/veganuary-supports-1-8-million-people-to-try-vegan-around-the-world\/\" target=\"_blank\" rel=\"noreferrer noopener\">Veganuary 2024 campaign results<\/a> in our blog.<\/em><\/strong><\/p>\n\n\n\n<p>Commenting on the incredible impact of Veganuary\u2019s 2024 campaign, Ria Rehberg, Veganuary\u2019s CEO, says:<\/p>\n\n\n\n<p><em>\u201cTen years after our founders Jane Land and Matthew Glover started Veganuary at their kitchen table in York, UK, the world is a very different place. And while certain UK media outlets have opted for clickbait headlines questioning whether the vegan \u2018boom\u2019 has bust, we saw another massive uptake of the global Veganuary campaign in January 2024.<\/em><\/p>\n\n\n\n<p><em>Not only has veganism become mainstream in several of our focus countries (UK and Germany), plant-based eating has become so normalized in many countries that people often participate in Veganuary by simply eating vegan for the month of January \u2013 without the need for daily guidance and advice through our email or video series.<\/em><\/p>\n\n\n\n<p><em>To capture the wider number of people embracing positive dietary change, we commissioned YouGov surveys in several of our core campaign countries to establish the percentage of people who report taking part in Veganuary during January 2024. Based on these results and the current population estimates for each country, we have calculated that roughly 25 million people worldwide chose to try vegan this January.<\/em><\/p>\n\n\n\n<p><em>My heart sings when I think how many animal lives saved this equates to, paired with positive impacts on the environment and health. We know many of our past participants report either sticking to a vegan diet or reducing animal products going forward, further multiplying the positive impact on the world.<\/em><\/p>\n\n\n\n<p><em>Our 2024 Campaign in review report aims to provide further insights into this year\u2019s campaign and showcase the growth of veganism in our different focus countries. It is thanks to our donors, supporters, sponsors and partner organizations that Veganuary has been able to become a global movement driving a worldwide shift towards plant-based foods.\u201d<\/em><\/p>\n\n\n\n<p><strong>Media contact<\/strong><\/p>\n\n\n\n<p>usmedia@veganuary.com<\/p>\n\n\n\n<p><em>*Surveys were conducted by YouGov PLC in:\u202f<\/em><\/p>\n\n\n\n<p><em>UK &#8211; Total sample size 2292 adults.\u202f Fieldwork was undertaken between 26-29 January 2024. The survey was carried out online. The figures have been weighted and are representative of all UK adults (aged 18+)\u202f<\/em><\/p>\n\n\n\n<p><em>US &#8211; Total sample size 2354 adults.\u202f Fieldwork was undertaken between 23-26 January 2024. The survey was carried out online. The figures have been weighted and are representative of all US adults (aged 18+)\u202f<\/em><\/p>\n\n\n\n<p><em>Germany &#8211; Total sample size 2120 adults.\u202f Fieldwork was undertaken between 22-24 January 2024. The survey was carried out online. The figures have been weighted and are representative of all German adults (aged 18+)\u202f<\/em><\/p>\n\n\n\n<p><em>Italy &#8211; Total sample size 2063 adults.\u202f Fieldwork was undertaken between 18-21 January 2024. The survey was carried out online. The figures have been weighted and are representative of all Italy adults (aged 18+)\u202f<\/em><\/p>\n\n\n\n<p><em>Spain &#8211; Total sample size 2199 adults.\u202f Fieldwork was undertaken between 18-24 January 2024. The survey was carried out online. The figures have been weighted and are representative of all Spain adults (aged 18+)\u202f<\/em><\/p>\n\n\n\n<p><em>France &#8211; Total sample size 2101 adults.\u202f Fieldwork was undertaken between 22-24 January 2024. The survey was carried out online. The figures have been weighted and are representative of all France adults (aged 18+)\u202f<\/em><\/p>\n\n\n\n<p><em>Austria &#8211; Total sample size 2000 adults.\u202f Fieldwork was undertaken between 16-29 January 2024. The survey was carried out online. The figures have been weighted and are representative of all Austria adults (aged 18+)\u202f<\/em><\/p>\n\n\n\n<p><em>Switzerland &#8211; Total sample size 2004 adults.\u202f Fieldwork was undertaken between 16-30 January 2024. The survey was carried out online. The figures have been weighted and are representative of all Switzerland adults (aged 18+)\u202f<\/em><\/p>\n\n\n\n<p><em>Chile &#8211; Total sample size 1000 adults.\u202f Fieldwork was undertaken between 23-26 January 2024. The survey was carried out online. The figures have been weighted and are representative of all Chile adults (aged 18+)\u202f\u202f<\/em><\/p>\n\n\n\n<p><strong>Notes to editors<\/strong><\/p>\n\n\n\n<p>Veganuary isn\u2019t just for January! People can sign up any time of the year at <a href=\"https:\/\/veganuary.com\/en-us\/try-vegan\/\" target=\"_blank\" rel=\"noreferrer noopener\">veganuary.com<\/a> to receive our Celebrity eCookbook, One-Pot Meal Plan, the Official Veganuary Starter Kit and 31 daily emails packed with nutritional info, delicious recipes, more meal plans and helpful advice.\u202fAll for FREE!<\/p>\n\n\n\n<p>A press pack with more stats, celebrity quotes and links to general <a href=\"https:\/\/veganuary.com\/wp-content\/uploads\/2024\/01\/US-Veganuary-2024-US-Press-Pack.pdf\">Veganuary images<\/a> can be downloaded here.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>March 13, 2024 \u2013 Veganuary, the global organization encouraging people to try vegan in January and beyond, has today released&hellip;<\/p>\n","protected":false},"author":131,"featured_media":235477,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[658],"tags":[],"class_list":["post-235528","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases-en-us"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Veganuary 2024 Campaign in Review | End of Campaign Report<\/title>\n<meta name=\"description\" content=\"Want to know the highlights from Veganuary 2024? Check out our 2023 Campaign Review!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Veganuary 2024 Campaign in Review\" \/>\n<meta property=\"og:description\" content=\"The highlights from Veganuary 2024\" \/>\n<meta property=\"og:url\" content=\"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/\" \/>\n<meta property=\"og:site_name\" content=\"Veganuary\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Veganuary\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-13T08:52:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-08T07:17:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/veganuary.com\/wp-content\/uploads\/2024\/03\/Veganuary-2024-Campaign-in-Review-Blog-Header.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Chelsea\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Veganuary 2024 Campaign in Review\" \/>\n<meta name=\"twitter:description\" content=\"The highlights from Veganuary 2024\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/veganuary.com\/wp-content\/uploads\/2024\/03\/Veganuary-2024-Campaign-in-Review-Blog-Header.png\" \/>\n<meta name=\"twitter:creator\" content=\"@veganuary\" \/>\n<meta name=\"twitter:site\" content=\"@veganuary\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Chelsea\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/\"},\"author\":{\"name\":\"Chelsea\",\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/#\\\/schema\\\/person\\\/c07d91b24149b0b3eeeb1ad9fff7fcd1\"},\"headline\":\"Veganuary 2024: 25 million took part &#038; 2,100 vegan options launched globally\",\"datePublished\":\"2024-03-13T08:52:46+00:00\",\"dateModified\":\"2025-10-08T07:17:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/\"},\"wordCount\":802,\"publisher\":{\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/veganuary.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/Veganuary-2024-Campaign-in-Review-Blog-Header.png\",\"articleSection\":[\"Press Releases\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/\",\"url\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/\",\"name\":\"Veganuary 2024 Campaign in Review | End of Campaign Report\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/veganuary.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/Veganuary-2024-Campaign-in-Review-Blog-Header.png\",\"datePublished\":\"2024-03-13T08:52:46+00:00\",\"dateModified\":\"2025-10-08T07:17:29+00:00\",\"description\":\"Want to know the highlights from Veganuary 2024? Check out our 2023 Campaign Review!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/#primaryimage\",\"url\":\"https:\\\/\\\/veganuary.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/Veganuary-2024-Campaign-in-Review-Blog-Header.png\",\"contentUrl\":\"https:\\\/\\\/veganuary.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/Veganuary-2024-Campaign-in-Review-Blog-Header.png\",\"width\":1200,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/veganuary-2024-campaign-in-review\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Veganuary 2024: 25 million took part &#038; 2,100 vegan options launched globally\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/#website\",\"url\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/\",\"name\":\"Veganuary\",\"description\":\"The website for Veganuary\",\"publisher\":{\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/#organization\",\"name\":\"Veganuary\",\"url\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/veganuary.com\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/135-veganuary-animals-icon-transparent-rgb.png\",\"contentUrl\":\"https:\\\/\\\/veganuary.com\\\/wp-content\\\/uploads\\\/2020\\\/11\\\/135-veganuary-animals-icon-transparent-rgb.png\",\"width\":135,\"height\":135,\"caption\":\"Veganuary\"},\"image\":{\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Veganuary\\\/\",\"https:\\\/\\\/x.com\\\/veganuary\",\"https:\\\/\\\/www.instagram.com\\\/weareveganuary\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/veganuary-limited\",\"https:\\\/\\\/www.pinterest.co.uk\\\/Veganuary\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCGDLtGanlPZLidEGP2N39CA\",\"https:\\\/\\\/en.wikipedia.org\\\/wiki\\\/Veganuary\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/veganuary.com\\\/en-us\\\/#\\\/schema\\\/person\\\/c07d91b24149b0b3eeeb1ad9fff7fcd1\",\"name\":\"Chelsea\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4490cadffdf868003d4668dbc40064650f8dcda2cc0f8fde37c043e7043c9dfa?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4490cadffdf868003d4668dbc40064650f8dcda2cc0f8fde37c043e7043c9dfa?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4490cadffdf868003d4668dbc40064650f8dcda2cc0f8fde37c043e7043c9dfa?s=96&d=mm&r=g\",\"caption\":\"Chelsea\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Veganuary 2024 Campaign in Review | End of Campaign Report","description":"Want to know the highlights from Veganuary 2024? Check out our 2023 Campaign Review!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/","og_locale":"en_US","og_type":"article","og_title":"Veganuary 2024 Campaign in Review","og_description":"The highlights from Veganuary 2024","og_url":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/","og_site_name":"Veganuary","article_publisher":"https:\/\/www.facebook.com\/Veganuary\/","article_published_time":"2024-03-13T08:52:46+00:00","article_modified_time":"2025-10-08T07:17:29+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/veganuary.com\/wp-content\/uploads\/2024\/03\/Veganuary-2024-Campaign-in-Review-Blog-Header.png","type":"image\/png"}],"author":"Chelsea","twitter_card":"summary_large_image","twitter_title":"Veganuary 2024 Campaign in Review","twitter_description":"The highlights from Veganuary 2024","twitter_image":"https:\/\/veganuary.com\/wp-content\/uploads\/2024\/03\/Veganuary-2024-Campaign-in-Review-Blog-Header.png","twitter_creator":"@veganuary","twitter_site":"@veganuary","twitter_misc":{"Written by":"Chelsea","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/#article","isPartOf":{"@id":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/"},"author":{"name":"Chelsea","@id":"https:\/\/veganuary.com\/en-us\/#\/schema\/person\/c07d91b24149b0b3eeeb1ad9fff7fcd1"},"headline":"Veganuary 2024: 25 million took part &#038; 2,100 vegan options launched globally","datePublished":"2024-03-13T08:52:46+00:00","dateModified":"2025-10-08T07:17:29+00:00","mainEntityOfPage":{"@id":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/"},"wordCount":802,"publisher":{"@id":"https:\/\/veganuary.com\/en-us\/#organization"},"image":{"@id":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/#primaryimage"},"thumbnailUrl":"https:\/\/veganuary.com\/wp-content\/uploads\/2024\/03\/Veganuary-2024-Campaign-in-Review-Blog-Header.png","articleSection":["Press Releases"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/","url":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/","name":"Veganuary 2024 Campaign in Review | End of Campaign Report","isPartOf":{"@id":"https:\/\/veganuary.com\/en-us\/#website"},"primaryImageOfPage":{"@id":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/#primaryimage"},"image":{"@id":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/#primaryimage"},"thumbnailUrl":"https:\/\/veganuary.com\/wp-content\/uploads\/2024\/03\/Veganuary-2024-Campaign-in-Review-Blog-Header.png","datePublished":"2024-03-13T08:52:46+00:00","dateModified":"2025-10-08T07:17:29+00:00","description":"Want to know the highlights from Veganuary 2024? Check out our 2023 Campaign Review!","breadcrumb":{"@id":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/#primaryimage","url":"https:\/\/veganuary.com\/wp-content\/uploads\/2024\/03\/Veganuary-2024-Campaign-in-Review-Blog-Header.png","contentUrl":"https:\/\/veganuary.com\/wp-content\/uploads\/2024\/03\/Veganuary-2024-Campaign-in-Review-Blog-Header.png","width":1200,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/veganuary.com\/en-us\/veganuary-2024-campaign-in-review\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/veganuary.com\/en-us\/"},{"@type":"ListItem","position":2,"name":"Veganuary 2024: 25 million took part &#038; 2,100 vegan options launched globally"}]},{"@type":"WebSite","@id":"https:\/\/veganuary.com\/en-us\/#website","url":"https:\/\/veganuary.com\/en-us\/","name":"Veganuary","description":"The website for Veganuary","publisher":{"@id":"https:\/\/veganuary.com\/en-us\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/veganuary.com\/en-us\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/veganuary.com\/en-us\/#organization","name":"Veganuary","url":"https:\/\/veganuary.com\/en-us\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/veganuary.com\/en-us\/#\/schema\/logo\/image\/","url":"https:\/\/veganuary.com\/wp-content\/uploads\/2020\/11\/135-veganuary-animals-icon-transparent-rgb.png","contentUrl":"https:\/\/veganuary.com\/wp-content\/uploads\/2020\/11\/135-veganuary-animals-icon-transparent-rgb.png","width":135,"height":135,"caption":"Veganuary"},"image":{"@id":"https:\/\/veganuary.com\/en-us\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Veganuary\/","https:\/\/x.com\/veganuary","https:\/\/www.instagram.com\/weareveganuary\/","https:\/\/www.linkedin.com\/company\/veganuary-limited","https:\/\/www.pinterest.co.uk\/Veganuary\/","https:\/\/www.youtube.com\/channel\/UCGDLtGanlPZLidEGP2N39CA","https:\/\/en.wikipedia.org\/wiki\/Veganuary"]},{"@type":"Person","@id":"https:\/\/veganuary.com\/en-us\/#\/schema\/person\/c07d91b24149b0b3eeeb1ad9fff7fcd1","name":"Chelsea","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/4490cadffdf868003d4668dbc40064650f8dcda2cc0f8fde37c043e7043c9dfa?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4490cadffdf868003d4668dbc40064650f8dcda2cc0f8fde37c043e7043c9dfa?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4490cadffdf868003d4668dbc40064650f8dcda2cc0f8fde37c043e7043c9dfa?s=96&d=mm&r=g","caption":"Chelsea"}}]}},"_links":{"self":[{"href":"https:\/\/veganuary.com\/en-us\/wp-json\/wp\/v2\/posts\/235528","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/veganuary.com\/en-us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/veganuary.com\/en-us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/veganuary.com\/en-us\/wp-json\/wp\/v2\/users\/131"}],"replies":[{"embeddable":true,"href":"https:\/\/veganuary.com\/en-us\/wp-json\/wp\/v2\/comments?post=235528"}],"version-history":[{"count":0,"href":"https:\/\/veganuary.com\/en-us\/wp-json\/wp\/v2\/posts\/235528\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/veganuary.com\/en-us\/wp-json\/wp\/v2\/media\/235477"}],"wp:attachment":[{"href":"https:\/\/veganuary.com\/en-us\/wp-json\/wp\/v2\/media?parent=235528"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/veganuary.com\/en-us\/wp-json\/wp\/v2\/categories?post=235528"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/veganuary.com\/en-us\/wp-json\/wp\/v2\/tags?post=235528"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}