{"id":181945,"date":"2021-01-01T09:18:23","date_gmt":"2021-01-01T09:18:23","guid":{"rendered":"https:\/\/veganuary.com\/veganuary-2021-biggest-year-yet-growing-every-3-seconds\/"},"modified":"2025-12-17T21:19:30","modified_gmt":"2025-12-17T21:19:30","slug":"veganuary-2021-biggest-year-yet-growing-every-3-seconds","status":"publish","type":"post","link":"https:\/\/veganuary.com\/en-za\/veganuary-2021-biggest-year-yet-growing-every-3-seconds\/","title":{"rendered":"Veganuary 2021 is biggest yet and growing every 3 seconds"},"content":{"rendered":"\n<p><em>This new year \u2013 more than any other \u2013 is the time for positive change<\/em><\/p>\n\n\n\n<p><strong>1st January, 2021 \u2013<\/strong> As <a href=\"https:\/\/veganuary.com\/en-za\/veganuary-2021-hits-record-breaking-sign-ups\/\" target=\"_blank\" rel=\"noreferrer noopener\">Veganuary 2021<\/a> gets underway, this year\u2019s cohort is already the biggest since the pledge began in 2014. More than 440,000 people have already signed-up for the 31-day vegan challenge \u2013 surpassing <a href=\"https:\/\/veganuary.com\/en-za\/over-400000-people-took-part-in-veganuary-2020\/\" target=\"_blank\" rel=\"noreferrer noopener\">2020\u2019s total of 400,000<\/a> \u2013 and sign-ups are continuing at a rate of 1 person every three seconds!<\/p>\n\n\n\n<p>2021 is the year for positive change and Veganuary is urging everyone to embrace this unique opportunity to reshape the future and sign-up to try vegan this month. Their message is echoed by <strong>Jane Goodall, Ricky Gervais, Paul McCartney, John Bishop, Sara Pascoe, Chris Packham, Chrissie Hynde<\/strong> and over 100 additional international superstars, politicians, NGOs and businesses who signed a joint letter published last week calling on everyone to help fight climate chaos and prevent future pandemics by changing their diet.<\/p>\n\n\n\n<p><strong>Follow the link for the full <a href=\"https:\/\/veganuary.com\/letter\/\">text of the letter and the list of signatories<\/a><\/strong>.<\/p>\n\n\n\n<p>Veganuary\u2019s International Head of Communications, says: <em>\u201c2020 brought much hardship and heartbreak, but it has also given us an opportunity to change and build a better future.\u201d She added \u201cVeganuary offers people a way to take positive action to protect our health and our planet, as well as help prevent future pandemics. The huge response we\u2019ve had this year shows it\u2019s exactly what many people need right now.\u201d<\/em><\/p>\n\n\n\n<p>More than one million people have already completed Veganuary\u2019s one-month pledge since it began in 2014 and statistics* compiled by Dr Helen Harwatt from Harvard University\u2019s Animal Law and Policy program show that their collective impact has been huge:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>103,840 tonnes of CO2eq saved, equivalent to driving around the world almost 15,000 times<\/li>\n\n\n\n<li>405 tonnes of PO43-eq (eutrophication) saved, the same as 1,645 tonnes of sewage<\/li>\n\n\n\n<li>6.2 million litres of water saved, the same as flushing the toilet almost half a million times<\/li>\n\n\n\n<li>Additionally, more than 3.4 million animals were saved according to the Vegan Society\u2019s Veganalyser calculations<\/li>\n<\/ul>\n\n\n\n<p><strong><em>An <a href=\"https:\/\/weareveganuary.sharepoint.com\/:i:\/s\/ShareExternally\/Ee0bf8ye_aFOsHu5nDCqS-gB_FNDsSbNgAJBc3n2iN4XAA?e=IedZgq\">infographic based on this data<\/a> is available<\/em><\/strong>.<\/p>\n\n\n\n<p>More than 400,000 people from 192 countries took part in last year, including rock legends Brian May and Meat Loaf. This year the charity expanded its efforts by launching programmes in two new countries, Brazil and Argentina, and its first French language pledge \u2013 building on the campaigns already established in the UK, US, Germany and Chile. <strong>The goal this year is a global total of 500,000 sign-ups through the Veganuary website alone.<\/strong><\/p>\n\n\n\n<p><strong>Media contact<\/strong><\/p>\n\n\n\n<p>E: press@veganuary.com<\/p>\n\n\n\n<p><strong>Notes<\/strong><\/p>\n\n\n\n<p>*Figures are based on Veganuary participant data and take into account participants\u2019 geographical location (country) and their pre-Veganuary diet. All of the numbers include imports and exports and also include the full food supply chain.<\/p>\n\n\n\n<p>The calculations are extrapolated from the data in Poore &amp; Nemecek (2018) Science. For further details see http:\/\/science.sciencemag.org\/content\/360\/6392\/987\/ and a lecture about the paper https:\/\/www.youtube.com\/watch?v=8miQs3mPGu8.<\/p>\n\n\n\n<p>Read more about the <a href=\"https:\/\/veganuary.com\/en-za\/veganuary-2021-becomes-biggest-year-yet\/\" target=\"_blank\" rel=\"noreferrer noopener\">Veganuary 2021<\/a> campaign. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>This new year \u2013 more than any other \u2013 is the time for positive change 1st January, 2021 \u2013 As&hellip;<\/p>\n","protected":false},"author":131,"featured_media":182067,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[985],"tags":[],"class_list":["post-181945","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-releases-en-za"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Veganuary 2021 is Growing Every 3 Seconds!<\/title>\n<meta name=\"description\" content=\"The Veganuary 2021 camapign is taking the world by storm! 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