Veganuary has inspired and supported millions of people to try vegan since 2014 – with participants from almost every country in the world. We have worked with businesses to drive up vegan options in shops and restaurants, and have made veganism more visible and accessible through our work with national and international media.
People from over 228 countries and territories have taken part
More than 1,480 new vegan products and menu items were launched for Veganuary 2025
98% would recommend Veganuary to a friend
Our 2025 campaign featured in more than 12,286 media stories
Our vision is simple; we want a vegan world. A world without animal farms and slaughterhouses. A world where food production does not decimate forests, pollute rivers and oceans, exacerbate climate change, and drive wild animal populations to extinction.
Actor
“I am vegan, I feel fabulous, and I have the energy to slay it on camera every single time. Veganuary’s 31-day pledge helps you make a smooth transition to a plant-based diet, for your health, for animals and for the planet. Join my squad, try vegan today!”
Mountaineer
“I have never eaten meat in my entire life and turned vegan 17 years ago. I was successfully able to build top of the world level muscle and endurance and not only survive but thrive in the -50C temperatures on top of Everest, not just once, but twice! Goes to show that no animal needs to suffer or die for our dreams to come true.”
Singer-music composer
“Just like the COVID pandemic, the ethical, health and planetary implications of farming animals is an enormous challenge that humanity is facing. Following a vegan lifestyle is a really effective way of addressing these challenges”
Actor. Pro 3×3 baller.
“Turning vegan has been the single best decision of my life from the standpoint of my wellbeing, athleticism, look, spiritual growth and just an overall sense of being a better person. I can’t put it any simpler.”
Actor
“I don’t need animals harmed to live my life. Veganism is that simple..”
Actor
“I make sure to eat a balanced plant based diet to get all the nutrients my body needs, but I haven’t given up on my favourite foods. I veganize them, and it is simpler than you think! If you’re still unsure about whether you can sustain a vegan lifestyle, try Veganuary’s 31 day pledge, which will help you make the transition easily. Believe me, you will never look back”
Pro tennis player
“I turned vegan because I did not want to hurt animals. But I now know that my diet can save the planet, feed millions of hungry people and help me perform at my best. So why don’t you give it a try?”
Musician and actor
I turned vegan after watching a documentary about the way that eggs are produced, and also hearing information on the environmental impact of factory farmed dairy. I had already been vegetarian for years for similar reasons. I recognize it’s a process, but it is one that is easier than ever today, and one that should surely be considered by the privileged to help lower impact on the planet and promote compassionate and mindful lifestyle.
Veganuary inspires and supports people all over the world to try vegan for January and beyond. Millions of people have already taken part. Will you join them?
Join in to receive a celebrity e-cookbook along with 31 days of inspiring recipes, nutrition tips and more. All our resources are 100% free!
