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Launched in the UK in January 2014, Veganuary (pronounced vee-gan-uary) is a global campaign that encourages people to try vegan for January.

Veganism is one of the most effective choices a person can make to reduce the suffering of animals, help the planet and improve personal health.

As a charity, Veganuary is dedicated to changing public attitudes, while providing all the information and practical support required to make the transition to veganism as easy and enjoyable as possible. Veganuary has had an incredible degree of success in a very short time and is changing lives all over the world.

Veganuary’s founders, Jane and Matthew, knew that month-long pledges were not unusual, but felt that it could be done differently, and perhaps more successfully, by focusing on the month of January; a time for resolutions and new beginnings.

Veganuary.com is the largest website of its kind on the web. With expert advice and information, it provides all the answers to Why go vegan, but it is the support offered to answer How to go vegan that truly sets Veganuary apart.

Dedicated to providing this information to a global audience, Veganuary.com will be translated into many languages, with this page being the first section translated in each. In time, Veganuary aims to have fully-functioning versions of Veganuary.com in all the main world languages.

Scroll down to find out more about Veganuary, the people behind it, and the information contained in this website.

Click here for Veganuary’s policy document

Our Veganuary Regional Sites
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Meet the Veganuary Team

  • Matthew Glover

    • Founder

    Matthew is the co-founder of Veganuary. After being vegetarian for 10 years, Matthew watched ‘the video the meat industry doesn’t want you to see’ and was shocked to see the cruel realities behind the dairy and egg industries. He then went vegan. And now he wants the whole world to join him! Veganuary is Matthew’s solution to making veganism an easy and tasty experience for everyone.

    View Profile

  • Jane Land

    • Founder

    Jane is the co-founder of Veganuary. She was a vegetarian for 10 years before she met Matthew. Now she wonders why it took her so long to become a vegan too! Jane thinks that Veganuary is the perfect way for people to try vegan food and learn about the suffering of farmed animals and the impact that meat-eating has on people’s health and the natural world.

    View Profile

  • Are you are passionate vegan who is keen to make a difference? Veganuary would love to hear from you!

    Volunteer

A campaign with a global impact

Veganism is the biggest social justice movement in the world today. With the aim of reducing the suffering of animals, Veganuary seeks to inspire people from across the globe to try vegan for the month of January. Be part of something that crosses borders and unites hearts. Our participants come from all over the world, so use this website to connect with like minds, and find support regardless of where you call home.

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Widespread media attention

Veganuary received some great international media support in 2014 and 2015, and we're hoping for even more for 2016. Our Blog section (far right tab) is updated regularly with news, articles and information, and you are welcome to share any of these on social media.

  • Why Veganuary

    There’s a reason for everyone to try vegan this January. Reduce the suffering of billions of animals. Help our planet. Discover exciting and delicious food. Feel fantastic!

    Read the reasons

  • Vegan Starter Kit

    Vegan made easy. Everything you need to know to start your vegan journey; from label reading guides to meal plans, vegan baking and eating-out tips. It’s all here!

    Find out more

  • Vegan Recipes

    The best from chefs and cooks from across the globe. From spaghetti Bolognese to decadent chocolate cake, as well as great ideas for lunches, snacks and dinner parties.

    Explore our recipes

  • Eating Out Guide

    Find the best vegan and vegan-friendly restaurants at home or overseas, and search our Cuisine Guides to find out what to eat and how to order all sorts of different restaurants.

    View our guide

  • Product Directory

    No need to read these labels! We’ve done the hard work so you don’t have to. From food to clothing, household to beer; vegan and vegan-friendly products – all in one place.

    Explore our directory

  • Vegan Myths

    Shedding light on inaccurate information, and helping you answer those inevitable questions. Here we tell you the truth about being vegan and back it up with fact.

    Browse our myths

  • News & Blog

    Your ‘go-to place’ for news, views and updates about Veganuary. Find out more about who we are and what we do, and what’s happening with Veganuary across the globe.

    View our hub

  • Donate

    Many people make regular donations to animal charities. However, those who are the most abused, the farmed animals, are often overlooked. Donate to Veganuary today and help us change that.

    Find out more