Sofia is Veganuary’s International Partnerships Co-ordinator. Having originally come from Belarus, she was used to traditional European food with animal ingredients. Everything changed when, after watching a couple of videos, Sofia realised where the food actually comes from and the price animals and the environment pay for it. After that, being vegan became super easy!
Now Sofia uses her language skills to help make Veganuary accessible for the people around the world.
I think it’s time to see the vegan diet as it really is – exciting, varied and heathy and not the old “limiting” image it still has in the society. Every day eating a plant-based diet becomes easier and easier and we – vegans – all play a huge part in it. Most importantly, being a vegan is so much more than just a lifestyle – it makes you really appreciate life. You become more emotionally intelligent and are able to see the things you couldn’t see before.
“Being a vegan is essentially practising kindness on a daily basis. Even though veganism is mostly about the well-being of animals and the environment, interestingly enough, I am now so much kinder, more patient and attentive to people than I’ve ever been before. In fact, instead of being frustrated others still eat meat, I know now that being a human means caring for all the beings in the world, and everyone already knows it deep down. All we need is bit of education about how the planet works and what we can do to make it a better place for everyone.
“Here at Veganuary we do just that – showing you how cool and satisfying it is to be a vegan. Like other team members, I feel so amazingly privileged to serve our wonderful ever-growing community. This is truly a dream job – my role is to partner with the organisations around the world and to help them run their own Veganuary campaigns in their native languages.
“I know that a lot of people feel discouraged because vegans are still a minority and the animals out there keep suffering. It can be indeed hard to live with this knowledge, but I am absolutely sure that it’s becoming better all the time and the process is reversible! The factory farms are closing as the demand for vegan food grows exponentially, hunting is being banned more and more, and most people already know what the word “vegan” means. So rather than concentrating on the downside, think positively and always remember that YOU have the power to bring change, however small.
The best thing you can do for the animals, the environment, other people and yourself, is to go vegan now and encourage others to do the same by setting an example, in an open-minded and friendly way. Any questions or problems – we are always here to support you in this fantastic journey!