The right to live

Animals are not our property,
and should not be used for food,
clothing, research or entertainment

Animals are sentient beings. They feel emotions, can suffer, and their lives matter to them.  

People are animals, too, so it should come as no surprise that, like us, other animals can experience pleasure and joy, despair and fear, and a host of other emotions, too. And like us, animals want to eat, live and raise their young without being harmed. But the mass production of animals harms them in more ways than we often acknowledge.

There is, of course, the physical pain, of teeth and tails being clipped, horns burned off and ear tags puncturing flesh, but there is also the overwhelming suffering of life spent in a cage, or standing on broken bones, or having milk taken through infected teats. And all this is routine on British farms.

What of the emotional toll? The dairy cow who grieves for her young, as calf by calf they are taken from her so that their milk can be sold for human consumption. The hen who is not permitted to keep her eggs, let alone hatch out her chicks, and can only watch as they roll away. The ewe and her lamb bleating for one another, long after the young sheep has been sent away for fattening.

Being vegan is being kind. And isn’t that the kind of world we want?

Someone, not something.

When we talk about the billions of animals suffering at the hands of the dairy, meat and egg industries, it can be easy to overlook the fact that each and every one of these animals is an individual. Each as unique as your cat or dog, with the same little personality traits and quirks. Here we share the stories of some fantastic characters, rescued from slaughter and living their lives as nature intended.

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Useful Information & Videos

  • Earthlings

    Earthlings is the single most powerful and informative documentary about society’s tragic and unforgivable use of nonhuman animals, narrated by Joaquin Phoenix with soundtrack by Moby. Please click on the box below to watch on Vimeo.

  • What Came Before, featuring Steve-O

    Watch the video that will change your life! TV and movie star Steve-O introduces you to someone you’ll never forget. See the incredible rescue, and the shocking reality of what came before.

  • Speciesism: The Movie

    Modern farms are struggling to keep a secret. Most of the animals used for food in the United States are raised in giant, bizarre “factory farms,” hidden deep in remote areas of the countryside. Speciesism: The Movie director Mark Devries set out to investigate. The documentary takes viewers on a sometimes funny, sometimes frightening adventure, […]

  • Farm to Fridge - The Truth Behind Meat Production

    Mercy For Animals presents Farm to Fridge. Narrated by Oscar-nominee James Cromwell, this powerful film takes viewers on an eye-opening exploration behind the closed doors of the nation’s largest industrial farms, hatcheries, and slaughter plants — revealing the often-unseen journey that animals make from Farm to Fridge.