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There's a reason for everyone to try vegan this January

Why take part in Veganuary? Well, why not?

There are so many reasons people decide to try vegan.

For most, a love of animals is the catalyst. Some people want to feel better about themselves and the impact they make on the world. Others would like to set themselves a challenge, and many combine Veganuary with their ‘New Year’s Resolutions’ and see trying vegan as the healthiest start to the year. Whatever your reason, we’re here to support you.

So try vegan for a month and discover a whole new world of taste and flavour. We guarantee that, by the end of the January, you’ll feel fantastic! Sign up today.


Animals are able to perceive and feel, and experience pain and happiness just as we do. Production of food and clothing causes them to suffer in innumerable ways.

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Research shows that health is the second biggest reason people go vegan. Cut out cholesterol, lower your blood pressure, and reduce the risk of diabetes and heart disease.

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Going vegan is the easiest and most effective way to help our planet. Make a more positive impact than giving up your car, and halve your greenhouse gas emissions.

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Getting the right nutrition is easy when you’re vegan. You just need to know where to find it. Here we tell you all you need to know about protein, vitamin B12 and everything in between.

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