Thanks to all the amazing vegan fish alternatives out there, ditching seafood has never been easier

Thanks to documentaries like Seaspiracy, people are more aware of intensive fish farming and fish sentience, destructive fishing practices and the plight of forgotten marine animals like sea turtles and octopuses.
We can live without seafood and still enjoy the same tastes and textures without the cruelty, ecological damage and health concerns.
With plant-based fish options popping up left, right and centre in supermarkets and restaurants, it’s hard to keep track of all the tasty alternatives to our favourite fish dishes.
From classics like fish fingers and burgers to yummy goujons and prawns, you’re bound to find the perfect product to suit you. We’ve put them all together in a handy guide – you’re welcome!
Vegan Fish Alternatives
Supermarket Own Label
Lots of the UK’s biggest supermarkets have their own vegan fish alternatives, including:
- Wicked Kitchen at Tesco
- Morrisons V Taste
- Asda Plant-Based
- M&S Plant Kitchen
- Sainsbury’s Plant Pioneers
- Aldi Plant Menu

Quorn
Available at Aldi, Asda, Co-op, Morrisons, Ocado, Sainsbury’s, Tesco and Waitrose.
- Battered Fishless Fillets
- Fishless Fingers

VBites
Available at The Vegan Kind Supermarket, Alternative Stores and vbites.com.
- Fish Steaks
- Fish Fingers
- Smoked Salmon Slices
- Tuna Pate

Vivera
Available at Tesco.
- Salmon Fillet

Bonsan
Available at Selfridges, Amazon, Abel & Cole, Whole Foods, Planet Organic, Ocado, The Vegan Kind Supermarket, Alternative Stores and GreenBay.
- Organic Kofu Fishfree Fillet
- Organic Kofu Fishfree Tofuna

Loma Linda
Available at Morrisons, Holland & Barrett and independent retailers.
- Tuno & Mayo
- Tuno Lemon Pepper
- Tuno in Spring Water
- Tuno Thai Sweet Chilli

Marigold
Available at The Vegan Kind Supermarket, Alternative Stores and independent retailers.
- Vegan Soya Tunah

Fry’s
Available at Tesco and Iceland.
- Golden Crispy Fish-Style Fillets
- Battered Prawn Style Pieces

Good Catch
Available at Tesco. Stock varies from store to store.
- Salmon Burgers
- Fish Sticks
- Fish Fillets
- Crab Cakes
- Fish Burgers
- Fish Free Tuna – Naked in Water
- Fish Free Tuna – Mediterranean
- Fish Free Tuna – Oil & Herbs

Vegan ZeaStar
Available at Ocado.
- Sashimi No Tuna
- Sashimi Zalmon
- Shrimpz
- Crispy Lemon Shrimpz
- Crispy Chili Shrimpz
- Kalamariz
- Tasty Codd

Moving Mountains
Available at Ocado, Sainsbury’s and Booths.
- Fish Fingers
- Fish Fillets

Novish
Available at Zebra Plant-Based.
- Vish Bites
- Vish Sticks
- Vish Burgers
- Battered Vish Chunks
- Battered Vish Fillets

Better Naked
- Without the Splash No Fish Goujons (available at Waitrose, Vegan kind Supermarket, Ocado and Dunnes Stores)
- Without the Splash Melt in the Middle Thai Cakes (available at Co-Op)

Strong Roots
Available at Sainsbury’s, Waitrose, Tesco, M&S, Asda and Morrisons.
- The Veg Finger

The Brook
Available at The Vegan Kind Supermarket, Amazon Fresh and independent stockists.
- Tofish Bites
- Tuscan Fillet Stew
- Seafood Stew

Soyze
Available at Planet Organic and independent retailers.
- NISH – Organic Fish Sauce Alternative
- NOYA – Organic Soya Sauce Alternative
- NOYSTER – Organic Oyster Sauce Alternative

For more support with ditching seafood from your diet, check out our Choose Fish-Free campaign.